Portfolio
ShopList
Smarter everyday shopping — a clean, intuitive mobile app for managing purchases and discovering deals.
Portfolio
Setting The Stage
ShopList is an everyday shopping companion — part shipping manager, part deal discovery engine. The app lets users track active orders with live status, browse curated deals ('Good Deals' and 'Special Offers'), and manage their wishlist and discount codes in one clean interface. The design language is deliberately calm and functional — a counterpoint to the aggressive visual stimulation of most shopping apps — built for users who want clarity over chaos.
Challenge We Faced.
Designing a shopping app that competes on calmness rather than FOMO is a bold product bet. The visual language had to signal reliability and organisation without feeling dull. Every element — from the mint-green action buttons to the swipe-to-delete gesture on cart items — had to feel considered and satisfying.
Our Approach & Process
Research & Strategy
Diary studies with 25 regular online shoppers revealed that order tracking anxiety was a major pain point — users opened competing apps 4–6 times per day to check status. We made the shipping list the hero of the home screen.
Design & Development
React Native with a custom swipe-gesture library for cart management. E.Leclerc partnership integration for real-time product data. Offline-capable for tracking existing orders without connectivity.
Branding Elements
Mint green accents on white and light grey backgrounds. Rounded corners throughout for a friendly, approachable feel. Clear typographic hierarchy using Inter with generous line height.
User Experience Considerations
Haptic feedback on destructive swipe actions. Smart notifications for price drops on wishlisted items. Universal search across orders, products, and deals in a single input.
Project Outcome
ShopList reached 100K downloads within 60 days of launch. Daily active user rate of 58% — exceptional for a shopping app. User-reported time spent managing orders dropped from an average of 12 minutes to under 3 minutes per day. Rated 4.6 stars across App Store and Google Play.
100K
Downloads in first 60 days
58%
Daily active user rate
4.6★
Combined app store rating
FAQs
Questions Look Here
We offer a full suite of digital services including web design & development, mobile app development, branding, SEO, social media management, and ongoing maintenance support — everything under one roof.
Timelines vary by scope. A brand identity typically takes 3–4 weeks. A marketing website runs 4–6 weeks. A web app or full campaign can take 8–14 weeks. We'll give you a firm timeline in your project brief before anything begins.
Absolutely. We work with early-stage startups and established enterprises alike, tailoring our process and scope to match each client's size, budget, and growth stage.
Each project includes a defined number of revision rounds. We collaborate closely throughout the process so feedback is incorporated early — minimising large changes at the end.
Yes. We offer flexible retainer packages for ongoing support, updates, performance monitoring, and feature additions after your project goes live.
